What is it with rap stars and their alternate personalities? Sure, it might actually be all Ziggy Stardust's fault, but hip-hop has taken the Clark Kent complex to another level, with everyone from Eminem to T.I. taking on their own Tyler Durden-style alter ego in an effort to flash their rough and tumble side. Garth Brooks was also Chris Gaines in a failed album and movie project, while T.I.P. reared his mischievous head right before Clifford got pinched for possessing more biscuits than an Al-Qaeda summer camp. Slim Shady wanted to impregnate a Spice Girl, and Madlib has more names than Texas polygamists have under-aged wives, going by Quasimoto, The Beat Konducta, Ahmad Miller, Malik Flavors, The Bad Kid, and Joe McDuphrey, just to name a few. Daniel Dumile, or MF Doom, also responds to Zev Love X, Viktor Vaughn, and Metal Fingers.
The RZA will not be outdone. Ten years after first introducing his Bobby Digital "persona," the artist formerly known as Bobby Steels has joined forces with so-called "rapper graveyard" and independent distributor Koch Records to release Digi Snax, a brand new album. The mention of snax piqued Doom's interest, and maybe he'll start showing up for concerts again. RZA -- er -- Bobby will set out on a tour with funky bunch Stone Mecca who also contribute to the record.
Ten bucks says he still answers to Ruler Zig-Zag-Zig Allah: