OMG! SOPHIE strikes again. 2013’s “Bipp” was perfect, so part of me was half expecting SOPHIE’s next big single to be a bit disappointing, but SOPHIE has thankfully proved me wrong and made something that’s so kawaii yet so sexy-nasty at the same time. “Lemonade” marks a 2014 trend of reinventing pop music (Hyperdub’s compilation 10.2 comes to mind), embracing the saccharine and electronic as a way to get to the heart rather than taking a more realistic approach. And it totally works, cos it’s so sincere and so damn catchy.
• SOPHIE: http://msmsmsm.com
• Numbers: http://nmbrs.net