At the park nearby my house, you’ll find a worn soccer field, a broken seesaw, and a bunch of dog shit. At Beyoncé’s, she’s found “a state of mind.” And now you can wear it! Today, Queen Bey announces a new clothing line called Ivy Park, available starting April 14, described as a “new activewear brand for women.”
More pertinent to us, however, is Ivy Park’s interactive website, which includes instrumental previews of what appears to be new Beyoncé music, including clips from the previously-released “Formation” single. This comes at a time when rumors about her new album are at an all-time high, with the BeyHive speculating 14 tracks, 14 new videos, a bunch of collaborations (including Adele), and a release date as early as tomorrow.
Check out the Ivy Park trailer below, and hopefully we’ll hear something new tomorrow.