Sorrow comes out at night — the bad thoughts that would otherwise be diverted or distracted during the day by simply doing something linger and intensify in the long, dark hours of the night. Sometimes they can cause insomnia. The music video for “Ifs” (the first song the album Split) by the London based synthesist Vasilis Moschas (alias Polygrains) is a story of cruising through the night for the sake of cruising. Directed by Dimitris Vrakas and set to a noir downtempo of Moschas that recalls Depeche Mode dim-love hymns, it plays like a drug-free version of Enter the Void, filtering the city lights through blurs and distortions while the female protagonist stares into a dark distance from the car window. And when she turns her head to the camera at the end of the video with her eyes full of tears: we understand why everything is so blurry. “Ifs” proves — both on the musical and visual level — that the simplest means are often the most effective. The catchy melody and the teary-eyed gaze will get you every time. Relate to the poor woman:
• Polygrains: http://polygrains.com
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