Yeah, I watched the Super Bowl, and only unmuted the television when sports wasn’t being commented upon, but intently watched the entire spectacle. During the commercials, Jeff Bridges has some bizarre commercial about his new albumSleeping Tapes, advertising whatever the site he’s hosting the sale of this album, which all proceeds go to No Kid Hungry. There, he’s auctioning off signed 180 gram gold vinyls of Sleeping Tapes, including $200 copies of 180 gram gold vinyl, $50 black vinyl 180 gram copies, and ACTUAL tapes fro $20. And this is how you market experimentalism as a celebrity.
Sleeping Tapes isn’t as WEIRDLY experimental as Tiny Mix Tapes has previously traversed, but it’s avant. Like mixing the found-sound/atmospheric nature of Dean Blunt’s natualism scenes with dear-old Diva’s guided transmissions and meditations. It’s actually super pleasant, catering to the post-rock fans dying for a little bit of moody mingled in with Jeff Bridges’ (are these LAWLZ) sweetness. It’s not weird, no, but pleasant, handling it with professional poise. Makes days like today seems significant. Or, if you purchase one of these physicals, I’m sure it’ll double in cost within a week after it sells out and resale goes bonkers. Enjoy:
• Jeff Bridges: http://www.jeffbridges.com
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