The other day, I was a bit incensed when I went to the grocery store and found that nearly every item on my receipt was just about $3, be it a pound-and-a-half of grapes, a gallon of milk, or “health nut” bread on sale. Everything these days is expensive — but do you know just how expensive things are for Apple?
Recently, Apple released some data revealing the costs of programs like the iTunes store, iPad apps, and all those downloads that you (of course!) purchase legally. The total ran to $1.3 billion per year, not including pizza deliveries and comp’d beer runs for Apple tech staff (probably another couple grand, right?). Here are some more annual Apple statistics, c/o Asympco:
15 billion iTunes song downloads
130 million book downloads
14 billion app downloads
$2.5 billion paid to developers
225 million accounts
425k apps
90k iPad apps
100k game and entertainment titles
50 million game center accounts
Check out the chart of content margins over here (with an economics-for-dummies explanation). And I thought my life was expensive!
