A Brief History of the Singles Club:
- Sub Pop had one
- Kill Rock Stars had one
- Several smaller labels currently have 'em
- The Massachusetts/New Hampshire Singles Club is the first result for "singles club" on Google
- Too Pure does one
- First robotic president outlaws distribution and use of all analog media
In a move that warmed the hearts of people the world over who constantly get told they'd like High Fidelity, Too Pure Records announced the beginning of a singles club this October. While artists such as Electrelane, Scout Niblett, and Stereolab have called Too Pure home, the club seems more focused on lesser-known artists the label has deemed worthy of attention. The first handful of artists includes Lone Lady, Vera November (a.k.a. Verity Susman of Electrelane), and It Hugs Back.
Membership costs £30 for British residents, and £35 for international record geeks. The bad news is that it adds up to almost $70 for Americans, but the good news is that you get 12 records, postage paid and the rights to download digital versions of the songs courtesy of Rough Trade Online. Moreover, the records are limited to 500 apiece and will be distributed almost exclusively through the club, with "a very small number distributed to select indies."
Memberships can be purchased via the Too Pure website. And if it's anything like the grilled cheese I purchased for lunch, it will be delicious and have an unplaceable spiciness that will make you want to buy another membership tomorrow or even later today.